Novelis Opens Third Automotive Aluminium Finishing Line in Upstate New York

Novelis Opens Third Automotive Aluminium Finishing Line in Upstate New York
2017 Ford F-150 Raptor. Source: Ford Motor Company

Atlanta rolled aluminium firm Novelis Inc. commissioned its third automotive finishing line in Oswego, New York, yesterday. It is the result of the company’s US$120 million investment in turning out aluminium parts for Ford Motor Company’s F-150 light truck.

“As a result of our investments across the globe, Novelis is able to offer our automotive customers unique advantages and benefits through automotive lines such as this one in Oswego,” said President and CEO of Novelis Steve Fisher. “Automakers are seeking alternative materials to cut vehicle weight while maintaining strength and safety requirements. With investments in Asia, Europe and North America, Novelis has the global footprint, assets and expertise to meet the needs of automakers in every major auto-producing region.”

This latest finishing line will produce aluminium sheet for the body and cargo box for the 2017 model year. Ford’s transition from steel to aluminium in several areas throughout the vehicle has lessened its weight by up to 350 lbs.

“Novelis works closely alongside our automotive customers to meet their precise and exact demands,” said SVP and President of Novelis North America Marco Palmieri. “The passion for excellence among our employees in Oswego and throughout North America has made possible this latest automotive expansion. It is a testament to our commitment to help our automotive customers bring to market the lightweight vehicles of the future.”

Novelis has built the three finishing lines over the last five years in Oswego, creating 460 new jobs in the process. The firm’s US$400 million investment in the area also includes the largest closed-loop recycling program on Earth, which processes approximately 25 million pounds of automotive aluminium scrap each month.

Novelis is a subsidiary of Hindalco Industries Limited, which is part of the Aditya Birla Group of Mumbai, India. The firm’s automotive aluminum is featured in more than 180 vehicle models the world over.